Deeluxe was born in 2004 thanks to the complicity of brothers Laurent and Jean-Michel Sanchez who, encouraged by numerous trips to the United States, wanted to offer a modern Denim label with an authentic look to the French market. 

The line’s know-how, designs and collections, with their strong personality, are well-known and since 2013 the brand has expanded to dress the entire family with women’s and children’s collections. 

Thanks to its design team, Deeluxe products incorporate carefully thought-out designs, innovative textile treatments and a variety of trendy details. The lines are worked in the spirit of different American styles: California bohemian, Florida chic, New York streets … 

The timeless collections are conceived for everyday moments of life in a savvy blend of style and comfort. 

The 800 references for men, women and children are present in over 900 sales points in France and almost 300 internationally and the brand’s unique universe continues to seduce new retailers every day. Deeluxe is sold in multi-brand boutiques, the department store corners of its partners and directly to clients on the and sites. 


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