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ACTUALITÉ
Backed by DEFI and the collaboration of business France, Promas – the French Federation of Menswear – proudly spotlights the future-shapers of French fashion on the global stage.
Organized by Null showroom presenting the SS26 collections will take place from 22nd to 24th July 2025 at Light Box Studio.
For this new LIST TOKYO edition, Promas is unveiling a curated selection of promising French brands to present their SS26 collections.
DEFIの支援と、ビジネスフランスおよびフランス メンズ·フェデレーション（Promas）の協力のもと、世界に向けてフランスファッションの未来を担うブランドを堂々と紹介します。
本展示会は、2025年7月22日～24日にLight Box Studioにて、SS26コレクションを発表いたします。今回のLIST TOKYOでは、Promasが厳選した有望なフランスブランドがSS26コレクションを披露いたします。是非ご来場ください。
ADN PARIS / AGAIN / LAULHÈRE / PAUL & JOE
Elsewhere Called Home »is an introspective and rooted collection that exploresthe notion of sanctuary, as intimate as it is geographical. It’s an invitation to inhabitclothing as you would a safe place - with easeness, delicacy and confidence.
Designed for those who build their own territory, between two cities, two culturesor two temporalities, this collection offers an enveloping and understated wardrobe - a modular wardrobe inspired by the smooth transitions between seasons and spaces.Fabrics are natural and textured, chosen for their feel and their drape.
Shapes are softyet structured, cuts are clean yet relaxed, for an elegance that is discreet,present and never restrictive.« Elsewhere Called Home » is designed for modern urbanites faithful to a certain ideaof refinement. For people on the go, but who always know where they stand. Each pieceembodies a balance between fluidity and structure, past and present, intimate and public.Silhouettes are sharp, volumes comforting, and lines intentional. Here, clothing becomes adiscreet architecture, a way of inhabiting the world without being carried away by its rythm.
More than a collection, « Elsewhere Called Home » is a statement for a style that feelslived-in, a calm form of elegance, a return to the essential. Because sometimes, the placewe call home isn’t something we find. It’s something we build.
This SS26 collection is inspired by the delicate transition from spring to summer in the rural landscapes of Jura. Here, nature adorns itself with lush, abundant greenery, full and overflowing, offering a spectacle of colors and shapes. The worn farms and barns from the designer’s childhood blend with the industrial lines of peri-urban areas, forming a harmonious tableau that captures the essence of the Jura countryside.
As the sun grows stronger, the landscape blossoms into a sunlit fairy tale, with blooming fields and bright weather. The town of Arbois, the heartbeat of this region, adds a rustic and authentic touch to this universe, where dominant tones oscillate between warm grey, white, khaki, and pale pink. This collection captures the spirit of Jura in a suspended world where rustic rural beauty meets contemporary elegance.
今季SS26コレクションは、ジュラ地方の田園風景における春から夏への繊細な移り変わりから着想を得ています。自然は豊かに緑をまとい、色と形に満ちた光景を演出します。デザイナーの幼少期に見た古びた農家や納屋と、都市郊外のインダストリアルなラインが溶け合い、ジュラの本質を捉えた調和の取れた風景を描きます。
太陽の光が強まるにつれ、風景は陽光に満ちたおとぎ話のように広がり、花咲く野原と明るい空が広がります。ジュラ地方の心臓部であるアルボワの街は、この世界観に素朴で本物の風合いを添え、暖かみのあるグレー、白、カーキ、淡いピンクといった色調でまとめられています。田舎の美しさと現代的エレガンスが交錯するこのコレクションは、ジュラの精神を詩的に表現しています。
Founded in 1838 at the foothills of the French Pyrenees by Lucien Laulhère, Maison Laulhère began manufacturing berets in 1840. Since then, we have never stopped producing this mythical object, the beret, which is the result of a unique ancestral heritage and a know-how which is now only held by a handful of passionate people.
Our ambition, is to carry on modernizing tirelessly the beret, and to put it in the foreground, year after year, while perpetuating this incalculable heritage, whose we are one the last guardians.
1838年、フランス·ピレネー山脈の麓にてリュシアン·ロルヘールによって創業されたメゾン·ロルヘールは、1840年よりベレー帽の製造を開始しました。それ以来、我々はこの象徴的なアイテムであるベレー帽を、数少ない職人の手によって今日まで作り続けています。
我々の目標は、このかけがえのない遺産を守り続けながら、ベレー帽を絶えず現代的に進化させ、毎年ファッションの最前線へと押し上げることです。
Paul & Joe celebrates 30 years of creation — a story that began with menswear in 1995. For this anniversary season, the Summer 2026 collection draws a gentle thread between memory and imagination, offering a wardrobe full of lightness, poetry, and quiet confidence. Inspired by 1920s–40s Japan: its ballet posters, symphonic invitations, and graceful visual language and by Britain from the 1960s to 1980s musical scene influence and its graphic charm, the collection weaves together two worlds that speak to a shared love of culture and expression. These references take shape through floral blossom prints, intarsia knits, and soft, figurative all-over patterns. Delicate bird embroideries bring a sense of movement and dreamlike escape, echoing the collection’s airy, almost surreal atmosphere. A house signature, English embroidery reappears on cotton voile shirts, offering a nod to Paul & Joe’s heritage and its enduring affection for craftsmanship.
は、1995年にメンズウェアから始まり、今年で創業30周年を迎えました。記念すべきSS26コレクションは、「記憶と想像力」の間をやさしく紡ぐワードローブを提案し、軽やかで詩的、そして静かな自信に満ちたスタイルを展開します。
1920～40年代の日本のバレエポスターや交響楽の招待状、優雅なビジュアル言語にインスパイアされつつ、1960～80年代の英国音楽シーンのグラフィカルな魅力も融合させ、文化と表現への愛を共有する2つの世界を結びます。
桜の花をモチーフにしたプリント、インターシャニット、柔らかなフィギュラティブ柄、そして繊細な鳥の刺繍が、コレクション全体に夢のような空気感と動きを加えています。
ブランドのシグネチャーであるイングリッシュ刺繍も、コットンボイルのシャツとして再登場し、PAUL & JOEのクラフツマンシップとその伝統への愛を感じさせます。
