WELCOME PARIS

22 rue de Clignancourt, 75018 Paris
January 22-25, 2026

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AMERICAN VINTAGE / BASK IN THE SUN / BÉTON CIRÉ / FLOTTE / MAISON LABICHE / LATER* / LE MONT ST MICHEL / OLOW / PARAGES / SCHOTT NYC
* SUBSIDIZED JEC

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Don’t be fooled by the name: American Vintage comes from Marseille, France.

Founded in 2005, the brand proposes an edited wardrobe of elevated basics inflected with vintage references, at the intersection of Californian cool and South of France flair. The collections have grown season by season, structured around increasingly detailed pieces. Today, American Vintage offers men’s, women’s, children’s and sports’ ranges, where colours and materials, the brand’s DNA, generate emotions and excitement. Welcome to the House of Colors."

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For FW26, our approach remains the same: we remain true to our desires and values, offering a free-spirited menswear collection made exclusively on the north coast of Portugal using high-quality materials, mostly organic, natural or recycled fibres.

The seasonal colours reflect our winter oceanic universe with blues (ice, navy), sands (mineral, sand) and beachside vegetation (almond, moss, forest), enriched with a few contrasting colours, particularly in the graphics (rosewood, orange, wine) to brighten up the overall look. Attracted by greater freedom in our clothing, the cuts prioritise comfort without ever compromising on style. The more generous volumes are designed to accompany movement and be comfortable for everyday wear.

The graphic series featured on organic cotton pieces are created using exclusive designs by artists in England, the Netherlands, Spain, Lithuania, Germany and France.

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The word Beton (concrete) refers to the codes of urban street culture that the company’s designer uses to inspire her collections. Ciré (slicker) is a nod to the yellow slickers worn by sailors in Brittany. The resulting name evokes waves crashing on asphalt, one of the images designer Amélie Le Roux imagined in 2013 when she created Béton Ciré.

The line takes inspiration from the city, the sea and voyages. The designer wants to embellish the pates of urban pirates around the world with a new take on Miki, the authentic Brittany sailor beanie. She was inspired by her grandfather, a native of Quimper, who wore the hat in every type of weather on land or sea. This high-end product is manufactured in France by hat craftsmen in noble, authentic materials. For the past few seasons, Béton Ciré has also offered new shapes in a desire to become an essential reference for headwear.

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Flotte is a French brand on a mission to make bad weather brighter through eco-friendly, colorful and gender-inclusive rainwear. Whether in the rain or in the sun, in nature or for city escapes, our collections are designed to accompany you every day, created by and for all weather.

Practicality is at the heart of our creative process, embodied by our signature: the raincoat that transforms into a bag. No more worries about storage after the rain, our pieces include a discreet bag on their back, and some even fold into a pouch, offering the choice between functionality and style.

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This season, Maison Labiche takes us on a festive odyssey, showcasing its winter style from Paris to New Orleans. The journey begins in the City of Light, where we enjoy life ‘À la French’ and relax in nonchalant clothing with impeccable cuts and fine fabrics. Gastronomic delights, eternal love and beautiful escape define the very French contours of this winter appetiser. Driven by the pleasures of life, Maison Labiche continues its journey to New Orleans and immerses itself in its effervescence to deliver its winter collection. The exploration of the bayous and the flight of migratory birds permeate the collection with comforting fabrics and cuts. Then night falls and we let ourselves be carried away by the festivities, the colours pulsate, the cuts and fabrics are liberated. Joy sets in, and the nights in the most French of American cities slip away ‘From midnight to noon’. Then comes the return to Paris: its nights spent out on the town, its early mornings and its promises. The pieces become more elegant, more sophisticated, inviting you to live, enjoy and be enchanted.

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LATER... is a French brand founded in 2019 that combines the heritage of workwear with a contemporary street aesthetic. Our collections are produced in France and Europe, in collaboration with partners we know well.
We prioritize recycled, organic, and repurposed materials to craft a timeless style rooted in French culture and enriched by influences from around the world.

LATER embodies conscious fashion, combining local know-how with a commitment to sustainability.

“Our FW25 collection revisits the great classics of traditional French fashion with a contemporary approach. Inspired by the heritage of workwear and streetwear, each piece combines timeless lines with modern details. Produced locally in France and Europe using recycled materials, this collection embodies our vision: to sublimate the essentials while remaining true to our commitment to a thoughtful, sustainable impact.”

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When nearly a century of archives meets a contemporary wardrobe, a distinctive signature emerges: Le Mont Saint Michel.

Timeless and functional, instantly recognizable pieces where heritage is reinterpreted through a modern lens. Built on an authentic and meticulously documented legacy, our house leverages its history to design garments that meet the highest standards of quality and craftsmanship. Each creation answers a fundamental market expectation: a distinctive and enduring style, designed to stand the test of time and assert its relevance with confidence.

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Creative, independent and committed since its founding in 2006, Olow is far more than a French clothing brand.

From its workshop-boutiques in Paris and Nantes, OLOW brings together artists from all over the world and defends the idea of a high-quality, mixed wardrobe. The collections, with their vintage and workwear influences, are produced in small family-run factories in Portugal, or in France using traditional methods.Each piece is made from natural materials, mostly organic, spun in France or in neighbouring European countries and labelled with Oeko Tex dyes.
Member of the 1% for the planet movement

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Based in Paris, parages is the result of a long-standing friendship and fifteen years of experience in the clothing industry.

The brand, founded six years ago and previously known as Outland Wear, changed its name as of last season. This new identity aligns even more closely with the brand’s essence, blending the codes of sportswear with those of workwear to create a functional, contemporary wardrobe. Each garment reflects a return to basics, defined by the quality of fabrics and craftsmanship, wearability, and attention to detail, elements that subtly and elegantly express the brand’s unique identity.

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Each Schott N.Y.C® jacket comes with a story that has been written over the course of more than 100 years by 4 generations of Schotts.

An American legend since 1913, the Schott brand has constantly translated American values and specifically New York City’s mood in its collections:
‍A pioneer spirit, boldness, innovation, quality and creativity define all its styles.

Designer of numerous iconic styles, such as the Perfecto jacket, sublimated by Marlon Brando or James Dean, Schott N.Y.C® has proudly celebrated its 110 years