13th to 15th February - Las Vegas Convention Center, 3150 Paradise Road, Las Vegas, NV
Representing what’s new, now, and next in men’s and women’s contemporary apparel, footwear and accessories, PROJECT Las Vegas is where domestic and international buyers go to be inspired by higher-end brands, find products from culturally relevant mid-market labels, and connect with likeminded industry thought leaders and fashion insiders.
SERGE BLANCO / THE HIDEOUT CLOTHING
SERGE BLANCO: The SERGE BLANCO Autumn/Winter 2024 collection was designed in the Italian countryside of Tuscany and inspired by the prevailing colors of autumn: orange, old yellow and olive green. It boasts more noble materials, and focuses on comfort, with elasticated knit pants and woven fabrics. Layering clothes are once again the dominant trend for this year: overshirts, sleeveless cardigans and jackets. The urban influence is back in the spotlight, with blazers in a variety of materials: tweed, velvet, glen plaid. This trend also applies to footwear, with a range even more varied than before. The Autumn/Winter 24 collection introduces sportswear denim with the PLAY line. SERGE BLANCO PLAY further expanded its sportswear line, with an added touch of winter ideal for after skiing sessions, with warm knitted and bi-material sweaters, as well as fleece pullovers.And the PLAY SKI collection is back for a second season, with garments designed to combine technical features and stylish looks, both on and off the slopes.
THE HIDEOUT CLOTHING: “THC” is a atreetwear arand emanating from the caribbean ecosystem. Launched in 2018 in Trinidad and Tobago, the brand sits where inner-city youth culture and international streetwear intersect. THC exudes a contemporary but gritty attitude and leverages the multicultural makeup of the islands to design menswear that’s different, elevational, cool and vibrant. THC creates fashion with potent references to urban island “ghetto-youth” culture rooted in stories that reverberate globally. Since its first drop, THC has amassed a loyal clientele base in the us among millennials, gen z’s, dancehall and rap enthusiasts and has created a demand for streetwear with inner-city aesthetics and caribbean feels.